Blog | Custom Exhibit Design Company

February 24th, 2020

Inspiration and Creativity at Gilbert

Creative Director Chris Silverman’s take on how he finds inspiration for Gilbert’s designs. As any creative professional can tell you, finding inspiration sometimes has less to do with seeking it than positioning yourself to receive it. Inspiration for the perfect design can often come when you’re not looking for it. Doing what I do well […]

November 27th, 2019

A Look into the Creative Process at Gilbert

An interview with our creative director, Chris Silverman, on what it takes to bring our clients’ creative visions to life. It might seem obvious to say that every design concept starts with a need. Whether it’s for a trade show exhibit, retail space, or event, a client comes to Gilbert with something that needs to […]

September 26th, 2019

How To Make The Most Out of Your Trade Show Experience

You’ve decided to make the investment and feature your company at an upcoming trade show. Now, it’s time to ensure you’re taking the necessary steps to make the most of your experience at the show. So, how can you do this? It depends on what you’re looking to achieve. Here are a few tips to […]

March 22nd, 2018

How to Measure Your Return on Investment

When you track leads that are generated from a trade show or live event, you can easily measure your return on investment. The easiest way to do so is to use a CRM and create separate entries for leads that come from the trade show or live event. Enter email addresses and contact information under […]

March 15th, 2018

How to Make the Most Out of Your Display Space

Amplify trade shows by utilizing your custom exhibit space in a way that helps boost results for your brand. Here are some creative solutions for having the biggest impact at a trade show: Make sure graphics capture the attention of attendees. Most booths use graphics, but not all are created equally. The type, quality, and […]

February 15th, 2018

How to Increase Your Return on Investment at Your Next Trade Show

Trade shows are essential for a business’ marketing strategy, so it’s important to make the most out of these events. Here are four tips on how to increase your return on investment: Engage with attendees. Making sure you staff engages with trade show attendees is essential. All staff members should be actively monitoring the floors […]