November 16th, 2017
Having a great theme for your custom exhibit is important. A theme adds value to the visitor experience and makes your company more memorable. Ideally, your theme stays on the minds of attendees long after the event ends. Approximately 71% of event planners choose to incorporate a theme into their events and a significant portion […]
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November 14th, 2017
Being custom designers and fabricators of corporate spaces, we’re always eager to hear of new developments. This time a mixed-use 45-acre development called Cambridge Crossing is set to become a tech and life science hub at the convergence of Boston, Cambridge, and Somerville. Two structures within the community complex are already underway in the construction […]
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November 9th, 2017
A custom trade show exhibit design should reflect the image of your brand. Here’s how the Gilbert team creates a booth fit to who you are. Our award-winning design team expertly weaves your brand image into your custom exhibit. They start by creating a thread, or a central theme that relates to the image you […]
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November 2nd, 2017
Creating a custom exhibit is a craft; one must outline the process and timetable for designing and manufacturing a custom exhibit booth. Custom designing a trade show booth is one of the best ways to ensure your experiential exhibit relays your brand’s message. To get the most out of your custom designed booth, it’s important […]
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October 31st, 2017
Update: As of November 20167, experiential agency Hot Pickle picked up an award for their work on NY:SKIN – Leo Pharma in the category Best Global Brand Activation at the Event Awards. Pop-up shops are best known for their exclusivity and the ability to create an influx of revenue. The fact that a store could be […]
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October 26th, 2017
How can you ensure people will come to an event? The key to a successful event is strategic marketing and hands-on coordination. Increase awareness about your next event by following these tips: Advertise the event in the right publications. It’s all about strategy. When it comes to spreading the word about an event, be sure […]
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